What inspired you to become a fashion designer and create MEIHANA?

The brand began in 2021 with the idea of giving new life to traditional Japanese fabrics that had finished serving their original purpose. Materials such as old kimono, tenugui, and flags are transformed into new, one-of-a-kind garments.

How would you describe your design style?

Traditional Japanese fabrics are reimagined through upcycling and contemporary designs, with each garment created as a one-of-a-kind piece. Handmade craftsmanship is also central to the work, bringing warmth and individuality to each creation.

What can people expect from your latest collection, “COME AND GO”?

Inspired by people coming and going through the streets, the FW24 collection reflects the different thoughts and feelings each person carries. Old Japanese fabrics are given new life through techniques such as unraveling, dyeing, and mending.

Why do traditional Japanese fabrics play such an important role in your work?

Fabrics such as kimono and tenugui have long been part of Japanese life. By transforming these materials into new designs, the work aims to share the beauty of Japanese culture and traditional design with people around the world.

Why is handmade craftsmanship important to your creative process?

Each garment is individually created by the designer, with careful attention given to every stage of the process. This hands-on approach reflects a desire to preserve the warmth and character of human-made clothing in an era of mass-produced fast fashion and rapidly developing AI.