ZAGAE
/Show Day
Sep 11, 2023
/Social Media
ZAGAE is a brand that was launched in Seoul, South Korea in 2023. In the development of its collections, ZAGAE draws inspiration from the silhouettes and details found in traditional Korean clothing. Operating with the core value of sustainability, the brand's focus lies in creating items that are more than mere seasonal trends. Their garments, made from luxurious materials, possess rarity, artisanal craftsmanship, and a subdued monochromatic colour palette to ensure their longevity. ZAGAE's debut collection, OTTER, is themed after the endangered Korean animal. OTTER serves as the foundation for the brand's future collections, with an emphasis on merging high-quality materials with the beauty of traditional Korean fashion.
PREVIOUS COLLECTIONS
What inspired you to become a fashion designer?
I wanted to build sustainable fashion, drawing inspiration from the silhouettes and details of traditional Korean dress.
How would you describe your design style?
My work is built on classic tailoring, but I like to push it to new proportions, minimal genderless silhouettes, always chasing a balance between structure and flow.
What can people expect from your latest collection?
For 26 S/S, I'm working with Layered, sheer organza against structured suiting, letting the contrast between materials create a new sense of depth.
What does the brand name “ZAGAE” mean, and what are its core values?
ZAGAE means mother-of-pearl in Korean. Sustainability is at the center of what we do. I want to make pieces that last, not ones built around a single season.
What makes ZAGAE different from other fashion brands?
The collection reflects ZAGAE’s focus on protecting nature and creating clothing that is made to last.